G-Dragon once again made history, becoming the first Asian artist to illuminate the largest LED dome in the world, the iconic Las Vegas sphere, with an innovative media art project that combines entertainment and technology on a global scale.
G-Dragon becomes the first Asian artist to illuminate the sphere of Las Vegas
On April 29, G-Dragon’s A spirit, a team The media art project was projected on the exosphere, the massive external surface of the Las Vegas sphere, which captured the spectators with its breathtaking images. The project, produced in collaboration with the entertainment technology company at the Galaxy Corporation and Hana Financial Group, marks a revolutionary moment for both entertainment industries and financial industries.
G-Dragon becomes the first Korean celebrity to have his country announcement shown in the sphere of Las Vegas-see him on the largest and most high-tech of the screen in the world turns out to be how enormous his campaign is with Hana Bank pic.twitter.com/vikywwww36a
– Ù’ (@thereauz) April 29, 2025
G-Dragon, who was the creative director of the project, collaborated with Multimedia Art Collective Dotmill to give life to the vision. Using cutting-edge technologies such as AI, robotics, metaves platforms and digital twin systems, the shattered project the traditional boundaries between technology and art, offering a look at the future of “Enter-Tech”, the fusion of entertainment and technology.
This historic lighting of the sphere is only the last of a series of Enter-Tech innovations led by G-Dragon and Galaxy Corporation. Previous projects include:
- The release of Dolce house houseA music video made using Microsoft Azure Openi Sora technology.
- A broadcast of space music connected to the Seti della NASA program.
- Additions of AI and art led by technology in concerts and exhibitions.
G-dragon’s global enter-tech vision expands to new heights
The latter result of the sphere signals a bold expansion of the influence of G-Dragon, which now affects in the financial sector and further amplifying its role as a visionary in crop K and in the global e-entertainment merger.
Choi Yong-Ho, Chief Happiness Officer (Cho) of Galaxy Corporation, commented,
“G-dragon’s vision of Enter-Tech has been constantly realized through revolutionary projects: from the participation of CES to concerts that integrate the technology, Microsoft’s collaborations, transmit music into the space and now illuminate the dome of the sphere. We will continue to work together with the artists to redefine the future of entertainment technology and pursuing a future conduct.”
THE A spirit, a team The Media Art project will be on display up to 42 times a day at the sphere from 28 April to 4 May (local time), for a total of 294 shows, making it one of the multimedia art projects most frequently displayed on the structure.
In the meantime, G-Dragon is preparing to kick off his long-awaited world tour, starting from a great concert in Tokyo Dome in Japan on May 10.