It is considered a sign of celebrity.
Group of girls YOUThe latest brand approval agreement made them land among the high -level celebrities of South Korea.
Second Belift LabIlLit has been selected as exclusive models for Little sweatA company that is often considered a milestone for young celebrities. Member of IlLit Winhee It was already chosen as the 29th soloist model of the brand, but this year the beverage company signed all members, that is to say Yunah, Minju, MochaAND IrohaLike his 30th ambassador.
https://www.youtube.com/watch?v=ooarx2oaaxa
With this new agreement, Illit has become only the second group of girls to guarantee a branded deal from Pocari Sweat. The first was TWICEwho were selected for the first time to be their face in 2017!
https://www.youtube.com/watch?v=-4or5aa_sg
A representative of Pocari Sweat spoke of Illit’s appointment, explaining that their “Luminous and lively charm “ combined the brand “refreshing and healthy “ image. “We think that our brand’s message, which applauds the individuality and youth of safe teenagers, will be transmitted well through IlLit“They added.
A little sweat branding deal is often considered a celebrity door in Korea, given its impressive range of ambassadors, including So Ye Jin, Park Shin Hye, Han ji min And twice, among others.