On May 12, YouTube channel Dolphiners Films uploaded a new advertisement featuring Ji Chang Wook as the face of a mobile telecommunications brand.
In the video, the actor is seen walking seriously through an airport for the first time while dragging a suitcase. After confidently declaring, “Okay, the journey begins now” he suddenly transforms into a comic book style character.
Wearing a Superman cape, Ji Chang Wook dramatically rides his suitcase before being sucked into a smartphone screen, shouting exaggerated battle cries along the way. During the commercial, he fully engages in exaggerated movements and intentionally ridiculous comedic acting, leaving viewers laughing at the unexpected transformation.
The ad quickly spread online and surpassed 100,000 views on May 14. Korean netizens flooded the comments section with enthusiastic reactions, praising Ji Chang Wook for fully embracing the bizarre concept.
Some comments included:
- “Ji Chang Wook works so hard too. I should reflect on my life.”
- “The advertising impact is decidedly strong.”
- “This commercial actually made me like it even more.”
One of the biggest talking points came when South Korea’s Ministry of Foreign Affairs joined in on the fun via its official social media account. The agency jokingly commented: “For safety reasons, lower the volume of your battle cries when transforming into the airport.” The witty response brought even more attention to the online commercial.
As the announcement continued to gain popularity, Ji Chang Wook personally addressed the reactions via a fan communication platform on May 13.
The actor shared, “Many people I know have contacted me because of the publicity.” He then revealed a hilarious story about a close acquaintance of his who asked him: “Has anything happened to you recently?” after seeing the commercial, causing fans to burst out laughing.
Meanwhile, after showing a completely different side of himself through the comedy commercial, Ji Chang Wook is now preparing for a major international appearance. The actor is expected to walk the red carpet of the 79th Cannes Film Festival with director Yeon Sang Ho’s next project Colony.
Sources: Nate
