An interview of BLACKPINK’s Lisa with US music media “Billboard” was published on November 14, attracting considerable attention.
In the interview, Lisa confirmed the group BLACKPINK’s comeback in 2025, but expressed that she had no idea about plans for a world tour.
Furthermore, the female idol also revealed her views regarding various issues, including her new position as the “boss” of her personal label, LLOUD.
In particular, Lisa mentioned how LLOUD was formed, saying that the BLACKPINK member was mulling over renewing her contract and adding, “Obviously we want to do more, because Blackpink is part of our life. We still want to achieve more. But on the other hand, we also wanted to do something for our solo careers.”
As a result, they ended up becoming free agents for individual projects, and Lisa needed her own team. According to Alice Kang, LLOUD’s head of global business, Lisa hopes to “make her presence known in the US music market.”
As the boss of LLOUD, Lisa now has to participate in “business emotions” like budgets and expense reports, which leads her to be more frugal in her activities.
“I was under YG and everyone was all about it, so I never really knew what was going on or how much we spent on our music videos, photo shoots or hotels. But now I know something about it, so I thought, “Oh, OK, no more first class.” said the female idol.
According to Lisa, compared to a large company like YG, LLOUD seems like a family business with fewer than 10 employees, with everyone so busy they don’t have time to hire people.
However, Lisa likes the thrill and revealed that she has more creative freedom with everything these days.
Finally, when asked about the “green-eyed French boy” in “Moonlit Floor,” Lisa – who is rumored to be dating LVMH heir Frédéric Arnault, simply coyly replied that she “he didn’t write that song.”
Source: Billboard
