Former ADOR CEO Min Hee Jin was reconfirmed as internal directormarking a significant development in his current role at the company.
Min Hee Jin reappointed internal director of ADOR
On October 17, ADOR officially announced the reappointment of Min Hee Jin as the company’s internal director.
“Today, ADOR held an extraordinary general meeting of shareholders and reappointed former CEO Min Hee Jin as internal director,” they said in a statement. Min Hee Jin’s original tenure as in-house director was due to end on November 1, but with this reappointment, she will continue in the position for another three years starting November 2, ensuring her continued involvement in the company’s creative direction and strategy .
In August, ADOR announced that Min Hee Jin would step down as CEO, but would remain involved in producing content for NewJeans, one of the label’s most successful acts. Despite his resignation from the role of CEO, fans and NewJeans members themselves have expressed strong support for Min Hee Jin.
On September 11, the five members of NewJeans held a live broadcast on YouTube, in which they issued an ultimatum to HYBE, demanding the reinstatement of Min Hee Jin as CEO by September 25. Their collective statement highlighted how crucial Min Hee Jin’s leadership and creative vision were to the group’s success and artistic direction.
In response, on September 13, Min Hee Jin filed an injunction seeking reappointment not only as internal director but also as CEO of ADOR. While his reinstatement as CEO did not materialize, his reappointment as in-house director ensures that he will continue to have a major influence on ADOR’s future, particularly in shaping the trajectory of NewJeans.
Min Hee Jin’s creative expertise has been instrumental in NewJeans’ rise to fame, and his continued involvement promises further innovation and growth for both the group and the label. Fans and industry insiders alike are eager to see what he brings to ADOR in his expanded role.
