On the night of September 8, Boa published on his account: “I hope other restaurants in Korea will start to offer non -alcoholic options”, adding an emotion for prayer hands.
boa calls for nonalcoholic options in korea
" data-medium-file="https://cdn.kbizoom.com/media/2025/09/09021211/boa-calls-for-nonalcoholic-options-in-korea-thumbnail-20250909t014444000z-350x300.webp" data-large-file="https://cdn.kbizoom.com/media/2025/09/09021211/boa-calls-for-nonalcoholic-options-in-korea-thumbnail-20250909t014444000z.webp" alt="Boa asks for non -alcoholic options in Korea" class="wp-image-871242" srcset="https://cdn.kbizoom.com/media/2025/09/09021211/boa-calls-for-nonalcoholic-options-in-korea-thumbnail-20250909t014444000z.webp 560w, https://cdn.kbizoom.com/media/2025/09/09021211/boa-calls-for-nonalcoholic-options-in-korea-thumbnail-20250909t014444000z-350x300.webp 350w, https://cdn.kbizoom.com/media/2025/09/09021211/boa-calls-for-nonalcoholic-options-in-korea-thumbnail-20250909t014444000z-400x343.webp 400w" sizes="(max-width: 560px) 100vw, 560px"/>His post suggested that he may have recently experienced a discomfort after being able to find soft drinks in a restaurant. In most Korean restaurants, alcoholic beverages dominate menus. However, with the global trend led by young generations such as Gen Mz who prefer to avoid alcohol, Boa’s comments resonate with many.
The experts in the sector indicate the ascent of the “curious” sober movement among the consumers of MZ: a term that combines “sober” and “curious” to describe those who explore life without alcohol. According to the State Market Research Company, the global non -alcoholic beer market reached $ 17.7 million last year, marking an increase of 70.2% compared to $ 10.4 million in 2018.
In Korea, drink rates are also in decline. The National Health and Nutrition Examination Survey revealed that the percentage of adults that he drank last week fell from 62% in 2016 to 57% in 2022. The OECD data show that after having peaks in 2015, the consumption of alcohol of Korea decreased abruptly, recording the second fastest decline among the OECD countries.
In the meantime, Boa has released his eleventh full album Crazy On August 4, continuing its influence as a veteran artist K-Pop which also supports changes in lifestyle in society.
Sources: Naver
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