The video claimed to be plagiarism was released a year earlier.
Koreaboo
The Serafim He recently started making fun of their next return, HEAT.
The new album will be released on March 13 and so far the group has shared the details on the concept, including the recently published teaser images.
Le Sserafim 5th Mini Album “Hot”
Conceptual photo – Guaiac tanned2025.03.14 13:00 (KST) | 12:00 (ET)
💿Pre-Save & pre-orderhttps: //t.co/wolyaJyrxe#Le_sserafim #Resera Pim#Le_sserafim_hot pic.twitter.com/sth5tzg4sm
– Sourcemusic (@sourcemusic) February 23, 2025
HEAT#Kimchaewon #Kim Chae -Won
2025.03.14 13:00 (KST) | 12:00 (ET)
💿 Pre-Save and Prederhttps: //t.co/wolyajyrxe#Le_sserafim #Resera Pim#Le_sserafim_hot pic.twitter.com/9dbpwdjn0g
– Sourcemusic (@sourcemusic) February 23, 2025
Like their other releases, Sserafim has also used videos or trailer to build excitement for their return. This includes one named “Hot Fire”, the first shared for this return cycle.
https://www.youtube.com/watch?v=Fekqkwglqis
However, after its release, the group faced the charges of plagiarism online on parts of the video that resemble a video released by the fashion label Muglers. The model of video features Anok Yai and publishes a fragrance released by the brand.
https://www.youtube.com/watch?v=ljqclexd2se
A Netizen compared the clips of the two videos side by side, indicating the similarities between the two, unleashing accusations of plagiarism that since then they have become viral.
Lowkey want anok yai nachos … https://t.co/em1lnpm8qp pic.twitter.com/ubtmdah3kr
– ່ (@aespologist) February 22, 2025
This is a direct plagiarism https://t.co/0dtf9r4bmx
– ri 𑁍 (@tokkiga) February 23, 2025
It is not even an isporo that literally copied it https://t.co/3ywVRKOHQQ
– Ruby (@Rubyr1na) February 23, 2025
The fans quickly came to the defense of the group, underlining that the viral clip was put together by the trailer to make it seem that the sequence had been copied by frame by frame.
The “copy of the frame of sequence by chassis” in the room with us? You really have to change the clips to incriminate sserafim
Why don’t you have anything about them? pic.twitter.com/f15fac4a35 https://t.co/24tlg8vcui– 🌡️ (@1800hantandfim) February 23, 2025
HM? Did you care for it that it will correspond but in reality? https://t.co/uczcvfw7rh pic.twitter.com/rhtuz0uzie
– Immortal 🧊❤️█ (@Mangob1tes) February 23, 2025
You looked at the complete teaser of a group you don’t like, you saved it, you continued to open the capcut and cut out different parts and join them together to mark LSF with a plagiarism tag … what is a better way to announce the world that Don’t have a jobpic.twitter.com/rkbg66cl0h https://t.co/vggpc03cqc
– 𝔞𝔩𝔩𝔲𝔯𝔢 (@jensure) February 23, 2025
However, some Netizen said that even if the clips were divided differently into the video, the similarities were too close.
Their editors think they are intelligent after copying the frame by frame, then cutting and putting the separate clips so as not to be accused of LMAO plagiarism https://t.co/htyypavpcp pic.twitter.com/fobv6el56h
– ky (@wfyluv) February 23, 2025
We are not stupid, Hybe literally copied but glued it in a different clip. https://t.co/36wlnthc5o
– Sunodeonu🦊 (@hooniemaria) February 23, 2025
What do you think?
