After theirs unilateral termination of the contract with ADORNewJeans is making headlines again, this time for its new approach to social media. The group recently launched a new Instagram account, @jeanzforfreemarking a significant step towards rebuilding their bond with fans as they deal with the aftermath of their departure from ADOR.
The Instagram account, reportedly shared by the group’s former MV director, allowed NewJeans to interact with fans in a more direct and playful way. By opening comment sections and personally responding to posts, the group created a wave of excitement within their fandom. Fans expressed a mix of emotions: joy for those who received answers, envy for those who didn’t, and admiration for the group’s efforts to stay connected during this transition period.
Adding to the buzz, the NewJeans have been sharing lighthearted moments on their Instagram Stories, including a now-viral instance where Hyein brazenly posted an unapproved photo of Years. This playful interaction showcased the group’s charm and individuality, further endearing them to fans.
Meanwhile him Korean Music Content Association (KMCA) is reportedly considering excluding artists like NewJeans and ex FIFTY FIFTY members of major music charts, shows and award ceremonies. The KMCA’s concerns stem from what it describes “extreme personal interests” which could disrupt industry standards.
Source: X
