On November 29, NewJeans announced the termination of their exclusive contracts with ADOR, citing unresolved issues and unmet requests as the reasons for their departure. Despite the split, the group has continued their programs but has avoided using the name “NewJeans” during recent activities. This subtle change was evident during a performance in Japan, where the members creatively avoided displaying the group’s original name.
Since then, fans and industry insiders have been curious as to how the group would move forward, particularly when it comes to branding and identity.
On December 14, speculation gained traction when two directors associated with NewJeans tagged a mysterious Instagram account, @jeanzforfree, believed to belong to the group. The account features a profile picture that shows the members’ backs, instantly attracting attention.
To confirm its authenticity, members shared videos on the account’s Instagram stories, announcing that they will now use this platform. The username, @jeanzforfree, has led many fans to believe that “Jeanz” may be the group’s new name.
The revelation quickly spread across Korean community forums, where posts about the potential name change went viral. A popular post on Instiz highlighted how “Jeanz” could cleverly reference “Generation Z”, aligning with the group’s youthful and trendy image.
- I like this name, lol.
- But seriously, “Jeanz” is really good.
- What should we call them in Korean? Jinjoo? Jinji?
- Wow, I really like it, hahaha.
- We use “Jinju” as a nickname. Our “Jinju” are precious.
- Jinji… Truly a K-pop idol group from the land of rice!
- As soon as I saw it I thought of Gen Z!
- Whatever it is, I love it. Just hurry up and get it done!!!
- Oh, hearing it this way makes it sound even better, lol.
- It’s elegant and cute!
