Disney+ launched in Korea on November 12, 2021, with its first original drama, “Rookie Cops,” premiering on January 26, 2022. The platform will debut 9 works in 2022, 8 in 2023, and 9 more by November this year. year.
Starting from 2025, the strategy will change significantly, with the release of 9 works already scheduled. High-profile stars such as Kim Hye-soo, Seol Kyung-gu, Park Eun-bin, Kim Soo-hyun, Son Seok-koo, Ryu Seung-ryong, Kang Dong-won, Jeon Ji-hyun, Hyun Bin and Jung I Woo-sung all compete to become the new “sons” and “daughters” of Disney.
Disney+’s growing focus on original Korean drama series is tied to the rise of “K content.” In the top 15 local original series last year, 9 were Korean.
The release of “Moving” significantly strengthened Disney+’s position in Korea. The webtoon-based series, which combines superpowers with family and friendship, has won international awards, prompting Disney to increase its investment in Korean originals.
At the “Disney Content Showcase APAC 2024” in Singapore, held November 20-21, Disney+ highlighted the strength of Korean productions, inviting the cast and directors of five upcoming works and filling the largest press group (over 100) with Korean media.
On November 20, for the first showcase in Asia-Pacific, Kang Full and director Kim Hee-won’s “Light Shop” series was highlighted in a special section, and the following afternoon was dedicated to showcasing various works Korean. “Trigger”, “Hyper Knife”, “Low Life”, “Knock-off”, “Nine Puzzles” and more were introduced to the global media one after another like products on a conveyor belt.
Light shop
Trigger
Low waist
Hyper knife
Elimination
Nine puzzles
Additionally, there are many projects in production, such as “Polaris” with Kang Dong-won and Jeon Ji-hyun, “Made in Korea” with Hyun Bin and Jung Woo-sung, “Tangle” with Rowoon and Shin Ye-eun, and “The Manipulated” starring Ji Chang-wook and Do Kyung-soo.
Netflix, which has long established itself as a leading OTT platform in the domestic market, has seen stars such as Lee Yoo-mi, Kim Hyun-joo, Park Hae-soo and Song Kang associated with the title “Son of Netflix” or “Son of Netflix.” Daughter.”
Now, after “Moving,” stars like Ryu Seung-ryong of “Low Life” and Son Seok-koo of “Casino” and “Nine Puzzles” may compete for the title of “Disney’s son.” Alternatively, actors who have never worked with Disney before, such as Kim Hye-soo, Seol Kyung-gu, Park Eun-bin, Jeon Ji-hyun, Jung Woo-sung, and Hyun Bin, can claim this title.
Ultimately, becoming the “son” or “daughter” of a specific platform means that the works have gained popularity and trust from the public. It means that trust has been built between the creators, directors and actors through these projects. As Disney+ releases a star-studded lineup in 2025, the question remains: Who will join the Disney family?
Source: Daum