A controversy has erupted following BLACKPINK member Rosé’s pop-up store event in China after a Chinese influencer appeared to take center stage sparking backlash from fans around the world.
According to Hype Malaysia, an official pop-up store celebrating Rosé was held on December 15, earlier this month in Chengdu, China. The event was designed to showcase official merchandise and themed photo zones focused entirely on the artist. However, controversy arose when a Chinese influencer known as “Daisy” was invited to attend the pop-up’s closing event.
During the event, the on-site host reportedly introduced Daisy in a way that made her appear as the main figure of the occasion. Videos and photos that later circulated online showed the influencer posing for photos with fans and even signing official Rosé merchandise actions that many fans found inappropriate.
What further fueled the criticism was Daisy’s choice of outfit. Fans pointed out that her style closely resembled Rosé’s signature fashion aesthetic, leading some to accuse her of intentionally imitating the idol. Online reactions quickly followed, with comments like “The popup lost its focus” and “The host overshadowed the artist.”
As the backlash spread, Daisy released a statement on her social media accounts. He explained: “After seeing the controversy, I felt it was necessary to clarify.” According to her statement, she was invited by the shopping center hosting the event and followed a format agreed in advance with the organizers.
He stressed: “All my actions were intended to promote Rosé and I received no financial compensation.” Daisy also acknowledged fans’ concerns, adding, “I fully understand that Rosé and her fans should always be front and center. If any of my actions seem inappropriate, I will sincerely reflect on it and be more cautious in the future.”
Despite the explanation, the criticism has not subsided. Many fans continue to express discomfort, arguing that admiration and imitation should have clear boundaries. “There’s a difference between being a fan and trying to replace the spotlight,” some commented, while others insisted that the influencer’s behavior seemed more focused on personal exposure than actual promotion.
The incident has reignited discussions about brand control, fan sensitivity and the risks of involving influencers in artist-focused events, particularly when global fandoms are deeply committed to preserving an idol’s image and space.
Sources: Nate News
