Bottega Veneta has officially announced Stray Kids’ IN as its new brand ambassador, marking an exciting collaboration between the luxury fashion house and the talented artist.
Stray Kids Member IN announced as new Bottega Veneta brand ambassador
On January 23, Vogue Korea shared the news through its official Instagram, celebrating Appointment of IN as global representative of Bottega Veneta. The brand expressed its confidence in member Stray Kids, stating: “IN perfectly embodies the fundamental values of Bottega Veneta, namely “excellence” and “innovative creativity”.”
IN also shared his excitement about the partnership, saying: “I am honored to join Bottega Veneta as a Brand Ambassador. As someone who loves fashion and understands the dedication needed to master a craft, I am inspired by Bottega Veneta’s incredible craftsmanship and spirit of self-expression. The opportunity to represent the house and share its vision really means a lot to me. Please stay tuned!”
The collaboration also comes as no surprise to fans, as IN has already attracted attention with its elegant appearance at Bottega Veneta’s Summer 2025 collection show during Milan Fashion Week in September.. His charismatic presence and refined taste left a lasting impression, making him a natural fit for the brand.
In the newly released campaign photos, IN also shows off her versatility by effortlessly showing off two distinct looks: a casual but chic outfit characterized by the classic woven leather jacket by Bottega Veneta combined with jeans and an elegant and sophisticated dress that highlights its elegance.
With this new role, IN also joins the ranks of Bottega Veneta’s esteemed ambassadors, including BTS’s RM, Julianne Moore, Jacob Elordi, Michelle Yeohand others. Fans are also eager to see how IN will continue to blend her passion for fashion with her artistic endeavors, bringing a fresh, youthful energy to the luxury brand.
Congratulations and good luck to IN on its new fashion collaboration!
