Instagram: @qwerband_official, @katarinabluu
Netizens didn’t appreciate the “viral tactics” used to drag aespa’s Karina down and highlight QWER member Chodan.
On December 9, K-netz rallied in a community thread, titled “The way QWER tries to do negative virality is so disgusting.” The author uploaded several screenshots showing forum topics focused on comparing Chodan’s images to Karina’s.
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Translations:
- “QWER’s Chodan who conquered the face of aespa Karina.”
- “Chodan survived alongside Karina.”
- “Chodan won over Karina.”
- “Chodan not losing to Karina.”
- “QWER’s Chodan whose face conquered all other girl groups.”
- “Who won between Karina and Chodan?”
- “It’s fun just to compare Karina’s images with Chodan’s”
- “Karina Chodan. Wow, I like her.”
- “Karina and Chodan, is it true?”
OP also revealed, “They posted these comments on every website. If you look at YouTube or Instagram, there are a lot of short films about it. They are dragging Karina and raising awareness about some camgirls through negative virality.”
K-netz took umbrage in the comments section, as many expressed how “disgusting” the viral marketing was. Read their reactions below:
- “The fact that they are being compared to each other is already rude to Karina. Aespa fans are normal citizens, while QWER fans are incels.”
- “They’re honestly using the same tactics as false idols. They acted like feminists were terrorizing their company, so the media played like they were hated by male communities and trying to create fake virality with that.”
International fans reacted to the post and were disappointed, while others said the remarks were not marketing related but a hate post to create QWER.
- “These types of attacks focused on Karina’s appearance to take her down will never work.”
- “Look at all the times they used Karina’s name. SME should start charging.”
- “This isn’t marketing. It’s a hateful post framing them.”
- “People who behave like this are marketing and are so funny when they come from a well-known and very toxic DC gallery.”