This article is part of our coverage of HYBE against ADOR CEO Min Hee Jin. You can read more and view the entire timeline here.
On November 28th, New Jeans held an emergency press conference to discuss early termination of the contract. As of November 29, the group is no longer under their ex MOVES label, I LOVE IT.
Some moments of the press conference caught the attention of netizens, such as Minjito the response to the request to send a message to the founder of HYBE Bang Si HyukAND Danielhe proclaims it “NewJeans never die.”
Daniel [at the conference]: “Finally, we are well aware that from today we may no longer be able to use the name NewJeans. However, this does not mean that we will give up the name altogether and continue to fight for NewJeans. Regardless of our name, NEWJEANS NEVER DIE.” pic.twitter.com/7BGDG2n326
— luna ୨ৎ (@luenacore) November 28, 2024
Now another moment from the press conference has become a hot topic: Hyeinhis reactions. Specifically, his reaction to hearing Bang Si Hyuk’s name.
hyein was just IJBOLING during the whole press conference 😭😭 pic.twitter.com/5fw1ykIgBz
— charis ❦ (@withgracewelive) November 28, 2024
At the end of the press conference, “Hyein’s reaction when she heard “Bang Si Hyuk” trending at number 27 on Weibo Hot Search List.
In this clip, Hyein appears to smile and laugh derisively at the mention of Bang Si Hyuk, while turning away.
Since the feud between HYBE and the former CEO of ADOR began Min Hee JinThe members of NewJeans have openly expressed their loyalty to Min Hee Jin. Hyein even wore a gift from her former CEO to the press conference. Read here:
NewJeans’ Hyein goes viral because she wears a gift given by Min Hee Jin
