To the largest fashion event in the world, the 2025 Met Gala, held on May 5 (local time in the United States), Blackpink emerged like the real stars. Lisa and Jennie Outshone global icons Rihanna and Zendaya, ensuring the first and third commercials in the influence of the global media influence.
According to a survey conducted by the famous entertainment magazine The Hollywood Reporter in collaboration with the Lauchmetrics data analysis company, Lisa, dressed in Louis Vuitton, generated a media value of $ 21.3 million (about 30.3 billion KRW). This figure put it at the top of all the female stars on the Red Carpet Met Gala.
In the same survey, Jennie, wearing Chanel, recorded a media value of $ 17.6 million (about 25 billion KRW), ensuring 3rd place. Both Lisa and Jennie serve respectively as ambassadors for Louis Vuitton and Chanel.
The results of Lisa and Jennie are particularly significant as they exceeded Zendaya ($ 14.3 million) and Rihanna ($ 13.5 million), who ranked respectively at the 4th and 5th, considered among the most influential stars of global fashion. The rankings, compiled by Launchmetrics, were based on global media coverage and viral metrics from social media platforms such as Instagram. Starting from 13 May, the photos of the Lisa Met red carpet collected 3.56 million likes, while Jennie’s three gala posts collectively exceeded 11 million likes, demonstrating their overwhelming global fandom.
Jennie and Lisa have maximized their impact by sharing the photos on social media, perfectly embodying the appearance of their respective brands. The experts in the sector have noticed the power of global social media, in particular his “Viral reactivity”, as a key indicator of the future commercial value. Launchmetrics attracted attention by converting exposure to the media of the stars to the main global events on the red carpet, such as the Met Gala, “Impact value in the media” (MIV), which also analyzes the return to the investments of the brands.
Previously, Lisa faced a repercussions for wearing a Louis Vuitton dress with portraits of the artist Henry Taylor, with some speculats resembling Rosa Parks. A spokesman clarified that the images were friends and neighbors of Taylor, not of historical characters. In other news, Lisa joined the winning band of Grammy Maroon 5 for their next album and will appear in season 3 of The white lotusmarking another step forward in his actor career.
Jennie recently made history in Coachella, the largest music festival in North America, becoming the first women’s k-pop soloist to perform on the outdoor theatrical stage. His appearance was part of the promotion for his successful solo album “Ruby,” who was praised for showing his only art and musical growth.
