The Paris fashion week – where global cinematographic icons, royalty and fashion elite gathered under the sparkling lights – the spotlights have returned exactly again Kim Kardashian AND Kylie Jenner.
Neither supermodel nor artists with new creative projects to be promoted, the two most polarizing figures of modern pop culture have again commanded full attention to the internet.
According to data shared by Vogue MagazineVideos with the Kardashian-Jenner sisters constantly overperformed the Hollywood and K-pop star clips, reaching 30-40 million views per post. On the contrary, apparitions from main names such as Anne Hathaway OR Meghan Markle He got about 10 million views, while Korean stars such as V (BTS), Rosé and Lisa (Blackpink) attracted between 1-5 million.
A six -second clip showing the front row sitting in Kim and Kylie at the Maison Margiela fashion show has already exceeded 40 million views. But what most attracted the most fashion: it was Kim’s crazy haircut, that some said they made her look like her mother, Kris Jenner.
As always, viral attention has come with a renewed skepticism. Many Netizen have revisited the same question that resurfaces every season of the week: “What exactly is their talent?”
Through social media platforms, users expressed divided opinions – some amused, others harshly critical. A comment reads: “Why are they also famous?” Another said: “Cheap and overrated – can I block all Kardashian content from my feed?”
Despite the recourse, few can deny the lasting power of the family on global pop culture. Whether it’s a new hairstyle, a bold dress or a fleeting apparition in a luxury show, the Kardashian-Jenner clan constantly dominates the online conversation.
Kim KardashianOnce known exclusively as a TV personality actually, it has become a marketing power, transforming any public appearance into a branding opportunity. In the meantime, Kylie Jennerwho started as a younger member of Keep up with the Kardashianbuilt a beauty empire of billions of dollars with Kylie Cosmeticsredefining business models based on influencers.
Their ability to monopolize attention, even in rooms full of Oscar Winners and Top Models – could be the same essence as their “talent”. As an observer joked, “Amali or odiali, the Kardashian still control the conversation.”
Sources: Vogue, Variety, Kenh14
