JYP Entertainment Park founder Jin Young shared who he believes idols should emulate.
In an appearance on The Ddanddarathe industry mogul revealed the group of people he believed were involved in what’s trending in the culture.
Park explained that he hopes idols will turn to content creators to guide their creative process.
“When K-pop artists release new songs, they should keep an eye on these people,” he said.
“Content creators and influencers are the people driving current trends.”
To prove his point, The Ddanddara invited a group of influencers from various genres to share their thoughts on finding the next rising star.
Reactions from Korean netizens, however, revealed an entirely different philosophy, with viewers confused about the correlation between content creation and music production.
“I recognize them all, but what does this have to do with K-Pop?” asked a confused viewer.
“Aside from a few, I don’t see any correlation to K-Pop,” agrees another.
“It’s K-pop, but I don’t know most of them. And what does Lee Seung Guk have to do with K-pop? Isn’t he someone who reviews movies? I only know Rian and Kinky,” said a third .