Is the K-Celebral spouse engaged a marketing device or a brilliant strategy?

Is the K-Celebral spouse engaged a marketing device or a brilliant strategy?

YouTube is transforming itself into a battlefield for the counts of subscribers and the latest driving numbers of the trend are surprisingly personal:I compete with the spouse of celebrity. With actors and athletes used as “subscriber milestones”, spectators are both amused and fascinated. Guiding the charge? Actor Lee byung-hun and Olympic gold medal Lee sang-hwa.

ON Lee min-jung’s YouTube channel “Lee Min-Jung MJ”The actress promised fans that her husband promised, Lee byung-hunIt would only appear when the channel hit 500,000 subscribers. Faithful to his word, the last video characterizes him: a place of. It seems pixelated or with only his shoulders they show, transforming his minimum appearance into a comic salient moment.

In a scene, guest In the si-wan Visit the couple’s house and the jokes, “So can we only hear his voice?” Lee Min-Jung replies, “We haven’t hit 500k yet.” Lee Byung-Hun therefore offers a quick, “Hi, this is Lee Byung-Hun”, Marking his first official “appearance” on the channel, if only vocally.

A similar playbook worked miracles for YouTuber Gangnamwho promised an apparition from his wife Lee sang-hwa Once its channel “Ganggnami neighborhood friend” Take 800k subscribers. Until then, it was carefully hidden or listened to only by voice. When he finally made his full debut, the episode exploded with 1.23 million viewsWith subsequent videos that also cross the million brands.

Some critics are wondering if these tactics exploit celebrities or transform series figures into jokes. But subscriber reactions paint a different image. Fans love suspense, with comments like “Even just hearing the voice of Lee Byung-Hun is moving”, AND “We all subscribe like this we can finally see BH!”

From 16 July, Lee min-jung mj boasts 332,000 subscribersconstantly climbing towards the coveted 500k sign. When that milestone is reached, the Internet impatiently awaits the type of appearance in all respects Lee Byung-Hun and if it will break the platform in the same way that its films break the box office.

From playful jokes to intimate glimpses in their personal life, these stars commitments could be even more moving and effective than youtube.

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