After more than 1,000 days, Blackpink has finally returned with a group promotion, not selling the trailer highly anticipated for theirs EXPIRATION World tour. The powerful teaser immediately turned on a frenzy among global fans, while Jisoo, Jennie, Rosé and Lisa appeared together in a frame for the first time for years.
From the intense looks and bold positions to surprising images, each member exudes the aura of an independent artist. Rather than appearing as a synchronized YG Entertainment product, Blackpink Now it looks like a “stellar alliance”, four distinct global superstars that come together for a shared project.
As noted by the Nylon magazine, “After spending two years to perfect their specific solo people, it is no wonder that this meeting will hit a little different. Blackpink It is no longer a superstar group: now they are four superstar singers who choose to get together. “
In fact, following their separation from the exclusive management of YG, each member has built his empire. Jennie, Rosé, Lisa and Jisoo now operate with personal teams, unique visions and fans of Fuor and Fedele. The result is a group dynamic that seems more a high -profile collaboration than a traditional return of the Idolo group.
While fans are excited to see the four stars together again, the trailer has also aroused concerns. The fresh and distant aura of the members in the video, covered with the nature of the meeting based on the project-Ha put some fans to wonder if BlackpinkThe future is more in individual activities than unified group activities.
While Blackpink It remains under YG for the group brand, they no longer share the same management or synchronized programs. Their meetings, like this, are now based on a purpose, linked to specific shows or products.
Without fixed and post-group calendarEXPIRATION uncertain plans, the fear that Blackpink It can gradually fade while a unit seems more real than ever. Given the already poor return story of the group, fans are slowly accepting that the strictly thin, constantly active Blackpink Of the early years it could be a memory of the past.
THE EXPIRATION The trailer subtly reminds the fans that this era of Blackpink It is different. They have not melted, but they are no longer a traditionally active group. They are simply together when possible: a rare and beautiful exception in the k-pop world, but also that seems more and more fragile.
