February 25, said Hybe, “After becoming the first Korean entertainment agency to overcome 2 trillion trillion won in annual sales in 2023, we have again recorded the highest revenues of 2024 with our performances that continue its tendency to rise”.
According to reports, the consolidated sales of Hybe in 2024 reached 2,2545 trillions of victories, the highest in the history of the agency, increasing by 4% compared to that of the previous year. The entrances of direct participation decreased by 1.8% on an annual basis at 1.4453 trillions of victories, while the indirect participation revenues increased by 14.5% to 809.3 billion victories in the same period. Although the physical sales of the albums, which hold a significant share of direct participation entrances, decreased by 11.3% compared to the previous year, concert sales attended a strong increase of 25.6%, compensating the reduction album sales.
Hybe’s artists represented 40% of the albums sold in the album in 2024 recorded by Circle Chart. Seventeen became a seller of ten million for the second time last year, while TXT placed two albums in the Top 10 and saw all three 2024 versions in the standings in the Annual Oricon ranking in Japan. Enhypenn has sold 5.45 million copies of their album, ensuring commercials in the annual rankings of the United States and Japan albums. The Newjeans ranked number 1 between the K-Pop artists, with their album that exceeded 3 million copies, and Boynextdoor became a million seller within only 1.5 years from their debut. In terms of digital sales, Hybe’s artists continued to shine intensely with 15 songs in the standings in the top 20 of the global K-Pop graphics of Circle Chart. The songs published by the members of BTS, the Sserafim and even groups of rookie such as TWS and Illit have recorded significant results.
In 2024, Hybe’s artists held a total of 147 concerts and 25 fanmeetings, recording the highest concert sales from the Agency’s foundation. This also contributed to increasing goods sales. Seventenen, Enhypen and Txt were the first 3 with the largest number of concert shows. In addition, Hybe America has also achieved remarkable results.
However, Hybe’s consolidated operational profit in 2024 was 184.8 billion wins, marking a 38% drop compared to the previous year. This decline was influenced by BTS’s break due to military service and changes in the distribution of revenue with the debut of multiple groups of rookie, investments in Katseye’s activities in the United States and expenses for expansion in the Latin America market .
