HYBE has been accused of trying to take credit for her popularity with “UP”.
aespa Karina“UP” by is one of the most successful songs by a soloist. The song was a huge success in South Korea, reaching the top positions on various charts despite only being a special track on the group’s tour.
As buzz around the song grew, fans soon realized there was a sudden influx of posts about “UP” in DC Gallery’s online communities. The peculiarity was that all posts contained the same title and content. The posts were published on different communities but around the same time, October 10, 2024. The posts were titled “HYBE producers are thrilled with Karina’s success.“
The content of the post included the song’s credits. Karina is credited solely for lyrics, while producers associated with HYBE such as Slow Rabbit and PXPILLON are credited for songwriting and production.
The post itself linked HYBE to the buzz.
Karina’s new song “UP” was released as a surprise event today. All writers are from HYBE. (They wrote “Magnetic” by ILLIT.) The song is making an absolute splash on all country charts in just 6 hours of release. The climb is so crazy that he is almost confirmed in first place. We will get the birth of a No. 1 song from a girl group’s solo, six years after BLACKPINK’s Jennie.
— Viral post supposedly from HYBE
Although the song itself received high praise, many attribute the success to Karina herself, thanks to the extraordinary dance performance and her prowess as a singer. All of her dance challenge videos quickly became the group’s most viewed videos on Instagram.
Netizens were left baffled by how HYBE would try to insert itself into Karina’s success.
- So they want to crush the Aespa, but they also want to ride on their coattails LOL.
- Oh LOOOOL.
- This is funny hahaha.
- They are so bland, it’s so uncool of them LOL.
- Are they bipolar at this point? They want to crush her, but they want to exploit her success. They want to beat her, but they want to copy her.
- Ugh.
- Mute.
You can watch Karina’s performance for “UP” below.