Netizens are more suspicious than ever.
Koreaboo
Following the disclosure of numerous MOVES “internal reports” during their audit with the National Assembly, the company came under scrutiny over its creative decisions. The documents contained shocking information, including the company’s plans to get rid of him New Jeans in the middle of the promotion YOU AND THE SERAPHINSas well as insults about the idols of other societies.
Newly released internal HYBE documents show plans to ‘throw away the NewJeans’
HYBE’s internal documents reveal offensive comments about Stray Kids and NCT Dream
Now, netizens are pointing out the similarities between HYBE groups and other K-Pop stars, accusing the company of even copying things like idols’ popular hairstyles. In particular, a post that points out the similarities between aespa‘S Winter and LE SSERAFIM Chaewon it went viral TheQoo with more than 30,000 views and over 500 comments.
In the post, the user points out that Winter opted for platinum blonde hair during aespa’s “Armageddon” promotions following its May 25 release. They also pointed out that her blonde hair had a few blue streaks on the top of her head to compliment the platinum color.
Months after aespa concluded their promotion for “Armageddon,” SSERAFIM returned with “CRAZY.”
Chaewon appears to have a similar hair color to Winter’s — including blue parts — while filming the “CRAZY” content. However, the LE SSERAFIM star opted for a wavier hairdo and more prominent blue.
I added hair extensions in different colors and I’m really in love with how it turned out.
— Chaewon talks about her hair
Regardless, the similarities have caused a stir online, with netizens suspicious of HYBE’s intentions and originality since the exposed “internal reports” made the rounds online.
- “Is it really a coincidence that one member’s hairstyle overlaps so much with another specific member’s? It doesn’t seem like a reach to me.”
- “Honestly, it’s possible they copied.”
- “I think it’s true… LOL”
- “That last one is just so creepy!”
- “But it is true that they later copied various styles from one person.”
- “Sure, any K-Pop artist could technically sport that hairstyle, but when it keeps overlapping with just one member’s style, it’s hard to believe it’s a coincidence, especially if it’s HYBE. Even if it’s not true, isn’t it their fault for being suspicious? It’s more shameless to behave offensively in this situation.”
- “With just a few elements, people start making connections as if it’s some kind of suggestion, but honestly, there’s a lot of overlap here. Isn’t HYBE’s past behavior coming back to bite them? They should have just kept it discreet in the first place.
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