In early 2026, South Korea and the international public were shaken by reports that Cha Eun Woo was under investigation for alleged tax evasion totaling more than 20 billion won. According to the National Tax Service (NTS), the singer-actor is suspected of having set up a company in the name of a relative to redirect income and reduce his tax obligations. The authorities reportedly demanded a large sum of back taxes.
The news came as Cha Eun Woo was undertaking his mandatory military service from July 2025, serving in the military band. Following the reports, he released a handwritten letter of apology in acknowledgment shortcomings in managing your personal finances AND ensuring maximum collaboration with the investigators to clarify the matter.
The fallout was rapid. Several brands that previously worked with Cha Eun Woo have reportedly hidden or removed promotional content featuring him on digital platforms. The repercussions extended beyond commercial confirmations. Several military-related videos featuring the star have been removed, including clips of him performing in the military band. A video from the YouTube series “Stories of the Military Days” The official channel produced by KFN Plus under the Ministry of National Defense of South Korea was also removed. In the footage, Cha Eun Woo appeared in the uniform of a private first class, telling historical military stories. Observers believe the removals were temporary measures to minimize controversy regarding a public figure under investigation.
Even before the legal charges surfaced, there were signs that Cha Eun Woo’s music career had begun to slow down. On November 26, 2025 he released the mini album ELSE during his military service. According to Korean sales charts, the album sold 13,483 copies on its first day, with daily sales later dropping below 3,000 units. The contrast between his massive social media following of over 47.4 million Instagram followers and relatively modest album sales has become a topic of discussion online, with some critics questioning his commercial power as a solo artist.
Some fans supported him the conscription limited promotional opportunities and fan engagement, impacting sales performance. However, others have pointed this out Cha Eun Woo’s fame has long been driven primarily by his images and his dominance in advertising and fashion. In music, he has often faced criticism for having a “flower boy” image without strong vocal or artistic identity. In the highly competitive K-pop industry, many believe his the musical presence struggled to match that of peers.
Born Lee Dong Min in 1997, Cha Eun Woo debuted in 2016 as a member of ASTRO. He later turned to acting, gaining popularity through dramas such as Gangnam beauty, True beautyAND Wonderful world. His striking appearance earned him his nickname “genius face” in Korean media and has often ranked high in visual popularity polls.
Academically, he studied performing arts at Sungkyunkwan University and was once reported to have an IQ of 142, with excellent academic performance during the school years. Fluent in Korean and able to communicate in English and Japanese, he also plays instruments such as piano and guitar. Before the controversy, he was often described as the “perfect son” figure handsome, intelligent and well educated.
The current tax investigation poses a serious challenge to this carefully constructed image. In South Korea, financial and legal compliance issues often garner attention intense public scrutiny. If the authorities conclude that there was intentional tax evasion exceeding 10 billion woncriminal sanctions may be applied pursuant to current law.
The case remains under investigation. Cha Eun Woo’s representatives said yes will cooperate fully with the authorities and respect the final legal decision. Meanwhile, his entertainment activities are effectively interrupted due to military service. As 2026 unfolds, the public’s attention remains fixed on the investigation, featuring the future of one of Korea’s most recognizable stars in the balance.
Sources: K14
