According to an exclusive report from MyDaily on October 23, this year’s GQ Night will be held on December 4th in Seongsu-dong, Seoul. The event has already started lining up several celebrities.
Originally launched in 2017, the GQ Night The event ran until 2019, was put on hold during the COVID-19 pandemic and was revived in 2023. The party is known for its formal dress code, unlimited alcohol, DJ performances and even luxury car shows. A photo wall will also be set up to capture the celebrities in attendance and the event will once again honor notable individuals with the Men of the Year awards. Last year’s honorees included Lee Jung-jae, Lee Jong-won, Yeonjun (TXT), Oh Sang-wook, Ahn Sung-jae and Silica Gel.
However, the GQ Night The event does not include any charitable or public campaign components. It is exclusively a celebration of the selected “Men of the Year”.
The issue has become especially sensitive because W Korea, another affiliate of Doosan Magazine, recently hosted a breast cancer awareness event that was criticized for being more of a celebrity chase party than a sincere campaign.
October 15th W Korea The event sparked outrage when rapper Jay Park performed sexually suggestive lyrics, such as “Your breasts have twin sisters”, “Remove more if it’s hotter”AND “You’re like a horny male.” Critics criticized the performance as extremely inappropriate in a campaign aimed at promoting breast health awareness.
The controversy has deepened with accusations of mismanagement of donations. According to data disclosed by National Assembly member Lee Soo-jin, the total donation received from W Korea through the Ministry of Health and Welfare amounted to ₩315 million over 18 years, in stark contrast to Doosan Magazine’s reported figure of ₩1.1 billion.
While Doosan magazine claimed that the difference was due to donations made through other organizations, critics argue that the explanation was vague and inexplicable. W Korea said some funds were donated through the Seoul branch of the Korea Population, Health and Welfare Association between 2007 and 2009, and therefore may not appear in the Korea Breast Cancer Foundation’s records, an explanation that only raised further questions.
With the GQ Night party now held under the same corporate umbrella, entertainment insiders are reportedly reluctant to attend. Given the bad press surrounding Doosan Magazine’s recent actions, many are watching with caution, speculating whether this new event could trigger another public relations disaster.
Sources: born