According to the announcement made by the Korea Corporate Reputation Research Institute on December 19, the ranking for “Idol Group Brand Reputation” placed BLACKPINK in 1st place, SEVENTEEN in 2nd place, and BTS in 3rd place.
The institute analyzed 102,460,339 big data of idol group brands collected from November 19 to December 19 to evaluate the popularity and reputation of idol group brands among domestic consumers.
Brand reputation rankings for idol groups include both boy groups and girl groups. The analysis measures consumer participation, media coverage, communication and community indices to calculate the overall brand reputation index.
This month’s Top 50 Idol Group Brand Reputation Charts are as follows: BLACKPINK, SEVENTEEN, BTS, aespa, IVE, BIGBANG, FIFTY FIFTY, (G)I-DLE, LE SSERAFIM, Stray Kids, BABYMONSTER, ITZY, KISS OF LIFE, EXO, SHINee, NCT, NMIXX, Red Velvet, Oh My Girl, ENHYPEN, THE BOYZ, TXT, RIIZE, ILLIT, tripleS, TWS, MEOVV, TREASURE, MAMAMOO, TWICE, Apink, Kep1er, ZEROBASEONE, ATEEZ, ASTRO, BTOB, MONSTA X, SUPER JUNIOR, BOYNEXTDOOR, UNIS, PENTAGON, Girls’ Generation, TVXQ, STAYC, KATSEYE, WINNER, Today, VIVIZ, Evnne, Xdinari Heroes.
