On August 31 (KST), the official account of Samsung Electronics Paraguay shared photos featuring Suga in an advertisement for a Samsung projector, with the caption: “Here’s how to use the second-generation Freestyle projector.”
Photos shared by Samsung Electronics Paraguay show Suga using the projector in various settings, including a studio, an outdoor environment, and a workspace.
Suga and the other members of BTS have served as brand ambassadors for Samsung Electronics. However, when Suga was recently investigated by police on suspicion of drunk driving, Samsung Electronics Germany temporarily removed publicity photos of Suga promoting the Galaxy S24 Ultra smartphone on August 24, sparking speculation about his future with the brand.
With Samsung Electronics Paraguay resuming its advertising activities related to Suga, it appears that the controversy over Suga’s role as an advertising model has been resolved.
BTS fans, known as ARMY, welcome Suga’s return to Samsung Electronics commercials. Comments like “The rumor that Samsung Electronics was dropping Suga was ridiculous”, “Samsung Electronics Will Not Regret This Decision” AND “Suga was facing harsh judgment in Korea, thanks to Samsung Electronics“they were accompanied by purple hearts, the symbol of BTS.
Meanwhile, the ARMY in South America displayed a banner of support in front of HYBE headquarters in Yongsan-gu, Seoul, reading: “BTS are not alone, ARMYs walk with them.” Samsung Electronics Paraguay is believed to have made the decision to resume Suga’s advertising activities in response to this local support.
Suga has always shown affection for Samsung Electronics as a brand ambassador. In July last year, he shared a Samsung Electronics employee ID on his SNS, calling it “my first employee ID“, which was reportedly a gift from Samsung Electronics as a token of appreciation.
Suga has also faithfully fulfilled his role as brand ambassador, often telling fans who ask him for selfies, “Just give me a Galaxy, not an iPhone“, demonstrating his loyalty to the brand.
Source: Nate