Rose He is taking a bold step in his solo career by launching a Grammy campaign for his song Apt. and album Rosie. Lately, Rose I send “for your consideration” (FYC) Boxs to the members of the Registration Academy, reporting its intention to be considered for a 2026 grammy appointment. This move highlights its ambition to guarantee recognition on one of the most prestigious phases in the world.
FYC boxes are a fundamental part of the Grammy breed, helping artists stand out among thousands of annual sending. In addition to the musical records, these packages often include detailed artistic narratives, texts and production notes, which serve as a declaration of professionalism and intentions. For RoseThis campaign is both a declaration of artistic seriousness and an offer for global recognition beyond the borders of K-pop.
The 2026 Grammy will be held in February, with the nominations announced on November 7, 2025. In case of success, Rose could follow in the footsteps of BTSThe only K-Pop act to have received nomination to the Grammy so far, although they have never won. His campaign, therefore, is seen as a symbolic step towards the street on the street for several Korean artists to enter the Grammy phase.
This ambition comes in the wake of RoseSeptember from Record. September 18, she Apt. The collaboration with Bruno Mars has exceeded 2 billion views on YouTube in just 10 months, making it the fastest music video in history to reach that goal. The result came days after winning Song of the Year at the VMA MTV of 2025. Within two weeks, Rose He had rewritten the story of K-Pop twice, strengthening his global impact as a solo artist.
Apt. It is now considered a rare “mega hit” in the saturated YouTube market. Rose shattered BlackpinkIt is the previous record with DDU-TW-BOO-BOOwho took five years to hit 2 billion views. The track also dominated BillboardGlobal 200 and Global Excl. The US rankings earned the absolutely perfect first in Korea, and became the fastest K-Pop song to reach 1 billion of watercourses on Spotify In just 100 days. In the meantime, the music video has established new speed records to reach 1 billion and 1.5 billion views, also exceeding Gangnam style.
In less than a year, Rose transformed Apt. in a world phenomenon. With such amazing results, fans believe it is closer than ever a nod of the Grammy. From the investment in an FYC campaign to redefine global music records, Rose He is showing that he is not only a k-pop idol, but an international pop star in all respects. If his name appeared among the appointed to the Grammy, he will not only mark a milestone in his career, but he will also mark an innovative moment for Korean music on the global stage.
Sources: Kenh14
