The revelation came as a simple Instagram update.
Considering how iconic he is in the world of K-Pop, BIG BANG member G-Dragon‘s efforts are, more often than not, celebrated. His latest endorsement, however, garnered divided reactions from Korean fans.
On January 11, 2025 (KST) at 11:11 PM, G-Dragon uploaded an image to his Instagram with her nail art by Hana Bankthe logo of. given that “#TO” in the caption, G-Dragon fans immediately got excited for what was to come.
But when the photo of his nail began circulating on the Internet, online reaction was more divided. A post about theqoo saw hundreds of comments go to war over whether or not G-Dragon and Hana Bank seemed like a good fit for each other, especially considering the history of South Korean banking brands having been relatively conservative with their models.
- “I think Hana Bank does a good job selecting models that are trending at the moment. Work it was also a good solution.
- “I can’t wait for the debit card design.”
- “Can’t wait to see the announcement!”
- “But isn’t G-Dragon really the best fit for a banking model? That said, I had no idea he ran a foundation to fight drug abuse.”
- “LMAO. It baffles me.”
- “I don’t understand why a financial group would make such a choice, but it’s fine.”
- “A model bank…?”
- “I don’t really see it as the right fit for a banking model, but…”
- “I mean, he already has experience of successful cooperation with IBK Bank. So what’s the problem now?”
- “The nail art is cute, haha.”
- “I’m rooting for G-Dragon!”
- “He was obviously born to be a star, like… Just look at the way he revealed his support with just one fingernail. Born different.
Amid the buzz, Hana Financial Group said that G-Dragon has been selected as the new model for the group “trendy and creative image.”
G-Dragon’s trendy and creative image, characterized by his unique sense of creativity and distinctive music, is in line with the group’s vision of “Finance for All Connected as One”. This reflects Hana’s commitment to building an innovative platform and creating new financial value.
— Hana Financial Group
G-Dragon is said to have expressed high expectations for the approval. Hans Biz reported that the idol found the partnership to be “particularly significant” as it would explore innovative and unprecedented approaches in the field of advertising and marketing.
Stay tuned for updates!
