NewJeans is currently a model for the brand.
NewJeans he promoted Apple and the iPhone in recent years. They also recently promoted the new iPhone 16, which will launch in September 2024.
As Apple Korea gears up for pre-sales, netizens have noticed a peculiar detail on the brand’s homepage. In the sample display for Bluetooth connection to the new AirPods, the AirPods’ name was in line with NewJeans’ tradition.
The name of the AirPods was “Hee Soo’s AirPods,” a name that has been synonymous with NewJeans and their fandom, Bunnies. It is known that the character Ban Hee Soo in the “Ditto” MV is representative of Bunnies due to the similar pronunciation. Additionally, the AirPods Max are called “AirPods Max by Natural” in Korean, leading many to believe it is a reference to the song “Supernatural” by NewJeans.
- That’s absolutely right! I’m a UX/UI designer and we never use anything for stuff like that… It’s not even vaguely matching, but it’s a total match.
- I think that’s right. Hee Soo is not a common name.
- “Natural” makes me think of “Supernatural”.
- This is certainly not an exaggeration.
- Do you really believe that…
- I think that’s fair. FR, Hee Soo is not a unique name, and suddenly include it at this time?
- They can’t use a random name for this stuff, and even if they did, it would have to pass the checks. Judging by how it was done, it must be true… Although, it could be that someone approved it before the videos were deleted [on Ban Hee Soo’s channel].
Recently, NewJeans has been at the center of the ongoing feud between MOVES, I LOVE ITAND Min Hee Jin. The name Ban Hee Soo has become a hot topic due to the alleged deletion of Ban Hee Soo’s channel and videos related to the “Ditto” tradition. You can read more about it below.
NewJeans Music Video Director Reopens Ban Hee Soo’s Iconic Channel, Slams HYBE for Lying