Recently, a brand of SPC Group garnered a lot of attention online for a particular product by using a popular slogan in the name.
Baskin Robbins released a dessert called Lucky Vicky Mochi and received criticism not only from fans but also from the fan who originally started the meme.
This meme started after that IVE Jang Wonyoung‘s thinking exploded online due to his reaction to buying bread in a vlog about Spain.
A fan then posted an example of her thinking online, giving rise to the “Lucky Vicky” meme.
Positive thinking: Is there half a glass of water left?
Negative thought: Only half the water left?
Wonyoung-jeok’s thoughts: I was going to drink water after training, but I only had about half left!! It was too much to eat it all and too little to eat less, so I thought it would be nice to have just half🤭🤭 How lucky Vicky Janang🍀— Kim Tofu (@kim_tofu_) March 15, 2024
“Positive thinking: the glass is half full.
Negative thought: the glass is half empty.
Wonyoung thinks: I was about to drink water after training and there was only half a cup of water left. I had only hoped for about half because it would be too much to drink it all and not enough if it was too little. I’m totally a ‘Lucky Vicky!’”
The same fan also posted a response to the product using the meme.
Since it became a meme in the first place, it’s natural that it gets used here and there, and since it’s a meme derived from a child’s name, even if it’s used for marketing purposes, if it’s not used in a it’s a crappy place , it’s just fun to watch, but at “SPC”, which is said to have a crappy work environment, the name is used as a “product name” without any morals. I’m really mad at them for selling it so they don’t have to sell it???
— Kim Tofu (@kim_tofu_) November 8, 2024
Firstly, as long as it has become a meme, it is natural that it is used here and there since it comes from its name. If it was used for marketing, I would have just enjoyed watching it, but seeing it used by SPC, who is known for their crappy working conditions and is using the name to sell a product without any business ethics, is driving me crazy?
— User X @kim_tofu_
Korean netizens also criticized the company for its lack of morals.
- “I bet they don’t even know Vicky is… the level they’re at…”
- “Wonyoung isn’t even the brand’s model.”
- “Just look at their level…”
- “These idiots again…”
- “So ridiculous.”
- “Use it after you turn her into a model… the company is so ridiculous.”
- “Isn’t that Vicky Wonyoung’s English name? What do you mean they use it all of a sudden?”
- “Where have their morals gone?”
- “Isn’t Vicky her English name? Crazy people.”
- “There needs to be a big outcry for them to stop using it.”
What are your thoughts on this?
IVE Jang Wonyoung’s “Lucky Vicky” meme is also so popular on ChatGPT