MBCthe flagship reality show of, I live alone, hit a new low this year, with its latest episode recording its lowest viewership of 2024. According to Nielsen Koreathe episode aired on September 27 managed to attract only 5.1% of the national audience, a sharp decline compared to the 7.2% of the previous week.
The ratings were a shock considering NCT Doyoungone of the most beloved K-Pop stars.
Despite the star-studded lineup and personal moments, the show seems to be losing its appeal, as it has seen a notable decline in ratings. For the first time this year, I live alone fell into the 5% range, signaling potential problems for the program, which has long been a staple of MBC’s entertainment lineup.
This episode featured visiting NCT member Doyoung SM Entertainment with gifts to express gratitude to his staff. She prepared a special gift set for employees, which included homemade cookies, supplements and candles. However, after feeling ashamed, he asked his manager to deliver the gifts on his behalf. Unfortunately, Doyoung’s sweet personality wasn’t enough to keep the episode afloat.
The episode also featured a regular cast member Jun Hyun Moowho ventured out on his first photography journey as part of his “Moojin-sa” series. He was joined by the actor Cha Seo wona certified photographer, as they took photos at a location that held special memories of Cha’s military service. Jun Hyun Moo also prepared a meal for Cha, serving him various dishes, including a hot pot of vegetables and grilled ox heart.
Meanwhile, rival show Three light meals a dayon air tvNcontinued to perform well, maintaining double-digit ratings for two consecutive weeks. I live aloneThe recent collapse of may indicate the need for a change as it faces increased competition and evolving public tastes.