During a live broadcast on the afternoon of September 11, NewJeans directly expressed its position on the situation of its agency ADOR, which is suffering from internal conflicts.
Danielle said: “I don’t think we’ll be able to do the things we did with CEO Min and the dreams we planned for the future. We were just trying to make our dreams come true, so what did we do wrong? A week after the CEO was fired, we couldn’t work with the director who was with us until now, and we’re so worried about not being able to work with the staff who were by our side. If it’s really for us, don’t just say you’re putting the artists first, but let us actually count, have fun, and work with our favorite music.“
Haerin said: “We don’t understand the current situation where external forces are constantly interrupting us. We will never understand what they are really doing for us and to develop NewJeans (as they promised).“
“It’s a shame for our fans who were comforted by us and for us who were happy thanks to them. In the meantime, we almost lost the work that symbolizes the relationship between NewJeans and Bunnies, and we don’t want to lose anything more,” he said.
The member added: “And we don’t want to conform or sympathize with or follow the plight of those people. We won’t choose to go in that direction, because it’s definitely not our direction.“
Hyein said: “The way HYBE works is dishonest and wrong. Please do not bother us anymore. Please bring back our CEO and bring back ADOR to its original system, not to the current unfamiliar environment. We are not asking you to do better. We just want both parties to do their job well in their place. We hope our request will be heard.”
Danielle said: “I wish you would stop bullying CEO Min from a human perspective. HYBE seems to be just an inhuman company. What can we learn from a company like this?“
Minji stressed: “What we want is the original ADOR, which is led by Min Hee-jin and has both management and production. This is a way to prevent our fight with HYBE. If our opinions are well communicated, President Bang (Si-hyuk) and HYBE should make a wise decision to return ADOR to its original state by the 25th.“
On the 27th of last month, ADOR fired former CEO Min Hee-jin and appointed Kim Joo-young as the new CEO. ADOR said that despite former CEO Min’s resignation, she will continue to handle the production of NewJeans and maintain her position as an internal director, but former CEO Min protested, saying that she was unilaterally informed of her dismissal by the company and that the content of the company commission contract that proposed that she handle the production of NewJeans was also unreasonable.
In addition, ADOR, under the new management, requested the deletion of NewJeans and Dolphiners Films’ collaboration videos, and its CEO, Shin, stated that it was impossible to work with ADOR under the changed management system and requested an official apology from ADOR. If the apology was not submitted by the deadline, he said he would file a lawsuit for defamation and other charges.
Sources: yt, daum