IVE’s “Fashion” is a fast-paced Japanese digital single released on April 3, 2026, serving as the campaign song for the App Store’s “Every Step with App Store” and a pre-release for their fourth Japanese EP, Lucid Dream. The song highlights self-confidence, finding your personal style and styling yourself to perfection to take on everyday life.
Song credits
- Artist: IVE
- Album: Fashion
- Released: April 3, 2026
- Length: 2:08
- Label: Starship Entertainment/Sony Music Labels Inc
- Texts: Sunny
- Compound: UT
Official IVE “Fashion” audio.
“Fashion” lyrics by IVE
Japanese
Yes
I can’t decide
For a total outfit
I want to take it all off
Not on time
fresh vintage
My life never fades
The silhouette will not disappear
mind from my feet
My way of dressing
As it is
Special
I just want to find my style
Wow, that suits me
my new fashion
The first step is deciding on the style
They are a limited edition
Go ahead Spotlight
Let’s start walking on this enlightening walkway
dress code for the ensemble
Yes, killing every day with fashion
It’s not the brand, it’s all about style
You have to be limited edition
It’s not the brand, it’s all about style
Look at my dress but focus on me
Change all night in front of the mirror
Feel the atmosphere of the final check
each
connected harmony
dress the doll
The world you enter
Special
try them until you find your style
Wow, looks good on you
my new fashion
The first step is deciding on the style
They are a limited edition
Moving forward Spotlight (one track only)
Let’s start walking on this enlightening walkway (Let’s start walking)
Set Dress Code (Dress Code)
Yes, killing every day with fashion
my new fashion
The first step is deciding on the style
They are a limited edition
Yes, killing every day with fashion
my new fashion
The first step is deciding on the style
They are a limited edition
Yes, killing every day with fashion
Romanised
Yes
Kimerarenai
It’s Tōtarukōde
Subete nugisutetai kurai
Jikan maniawanai
Shinsen’na bintēji
Iroasenai my life
Shiruetto Kienai
Ashimoto kara lies
Kikonasu watashi n
Arinomama ga
Special
Watashi dake no sutairu or mitsukedashitai dake
Wow, that suits me
Aratana jibun is not in fashion
First step kimeru style
They are a limited edition
Mae and susumu Spotlight
Terasu konoRunwayo aruki dasou
Code Ansanburudoresu
Yes, killing every day with fashion
It’s not the brand, it’s all about style
You have to be limited edition
It’s not the brand, it’s all about style
Look at my dress but focus on me
Kagami doesn’t have change all night
feel the atmosphere
Hitotsuhitotsu ga
Tsunagaru chowa
Kisekaeningyo
Fumidasu sekai wa
Special
Anata dake no sutairu or mitsukeru made them try
Wow, looks good on you
Aratana jibun is not in fashion
First step kimeru style
They are a limited edition
Mae and susumu Spotlight (Just a Catwalk)
Terasu kono Runwayo aruki dasou (Aruki dasou)
Ansanburudoresu code (dress code)
Yes, killing every day with fashion
Aratana jibun is not in fashion
First step kimeru style
They are a limited edition
Yes, killing every day with fashion
Aratana jibun is not in fashion
First step kimeru style
They are a limited edition
Yes, killing every day with fashion
Translation
Yes
I can’t decide
On a total coordination of the outfit
It makes me want to throw everything away
I don’t have any more time available
Fresh vintage
My life never fades
The silhouette never disappears
From my feet to my mind
The way I wear it
Just like I am
It’s special
I just want to find a style that is uniquely mine
Wow, that suits me
A new version of myself through fashion
First step: decide on the style
They are a limited edition
Moving forward in the spotlight
Let’s start walking along this walkway
Set dress code
Yes, killing every day with fashion
It’s not the brand, it’s all about style
You have to be limited edition
It’s not the brand, it’s all about style
Look at my dress but focus on me
In front of the mirror, changing all night
Final check, feel the vibe
Every little piece
They come together in harmony
Like a doll to dress up
The world I enter
It’s special
Keep trying until you find your style
Wow, looks good on you
A new version of yourself through fashion
First step: decide on the style
They are a limited edition
Moving forward in the spotlight (just a runway)
Let’s start walking along this walkway
(Dress code)
Yes, killing every day with fashion
A new version of myself through fashion
First step: decide on the style
They are a limited edition
Yes, killing every day with fashion
A new version of myself through fashion
First step: decide on the style
They are a limited edition
Yes, killing every day with fashion
IVE Meaning “fashion”.
“Fashion” is an energetic pop song that transforms style into a symbol of confidence, individuality and self-expression. Rather than just focusing on clothes or trends, the song presents fashion as a way to show the world who you really are.
Basically, the track emphasizes authenticity. The lyrics suggest that true style comes from accepting yourself, not copying others or chasing brands. Phrases about treating yourself as a “limited edition” reinforce the idea that each person is unique and valuable in their own way.
Another important theme is trust in everyday life. The song captures the difficult struggle of deciding how to show up, but turns that uncertainty into empowerment. Defining himself “in his own way,” the narrator learns to move through life with boldness and self-assurance.
The lyrics also frame life as a personal runway. Instead of seeking approval, the song encourages listeners to confidently “walk” in their own direction, placing their individuality at the center of attention. This message is in line with IVE’s distinctive image of elegance, confidence and self-love.
Musically, the high-tempo production and bright energy reinforce the feeling of walking out with confidence. The upbeat beat creates an elegant and modern atmosphere that fits perfectly with trendy images and youthful self-expression.
Ultimately, “fashion” means owning your identity by expressing yourself freely, embracing what makes you different, and shining confidently in your style.
