Even their wedding favors told a story. Rather than a flashy extravagance, Kim Woo Bin and Shin Min Ah opted for a subtle but unmistakably meaningful gesture. For their December 20 wedding, the couple prepared hundreds of high-end Lancôme beauty sets for their guests, a decision that subtly highlighted the confidence, class and personal brand that Shin Min Ah has cultivated over the years.
The products were from Lancôme, the French luxury beauty house for which Shin Min Ah currently serves as the official model. Reports suggest that the sets number in the hundreds and are valued in the order of hundreds of millions of won. However, what stood out was not the price, but the deliberate choice of product and the absence of flashy messages. The gift boxes did not contain elaborate thank you cards or personalized cards, but only the original brand packaging.
But the gift said more than enough to the guests. It wasn’t just Lancôme they were getting: it was Shin Min Ah herself. Her face, her image, her trust in the brand overlapped perfectly with the favor, making it a deeply personal and appropriate gesture.
In early April this year, Shin Min Ah announced her partnership with Lancôme via social media, sharing photos from a brand event where she wore a classic black off-the-shoulder top, paired with slicked-back hair and minimal makeup. Its balanced elegance was praised at the time for perfectly capturing the timeless image that Lancôme represents – and that same essence conveyed to the wedding favors.
By choosing a product closely linked to his identity, Shin Min Ah has launched a subtle message: favoring sincerity over spectacle, quality over noise. It’s no wonder that both guests and fans have responded with praise like “It’s so Shin Min Ah” AND “It’s consistent, even down to the smallest details.”
Photographers who captured the behind-the-scenes moments of the wedding echoed similar sentiments. “It snowed that day and everyone present sincerely wished them happiness,” a staff member shared. “Shin Min Ah was always loyal to the people around her, and Kim Woo Bin seemed like someone who turned hardship into gratitude.” They also noticed Kim’s expression as he watched Shin walk down the aisle: “That was unmistakably the look of a groom in love.”
Even though the wedding took place in private and ended in silence, the final touch, the wedding favors, left a lasting impression. No exaggerated performance or spectacle, just a reflection of the couple’s essence: trust instead of luxury, sincerity instead of spectacle. Kim Woo Bin and Shin Min Ah’s wedding was, from start to finish, perfect.
Sources: born
