2025 Melon music awards (MMA) took an unexpected romantic turn after fans noticed a series of “coincidences” that awakened memories of past relationships, especially between BLACKPINK’s Jennie – EXO’s Kai – G-Dragon.
Marking his return to the MMA red carpet after seven years, Jennie charmed the crowd with a queenly look. But it wasn’t just her look that attracted attention. Moments later, EXO—with her ex-boyfriend Kai—walked the same red carpet, and the background music playing was none other than “First snow” by EXO, a melancholic song about the disappearance of an ex-lover during the first snowfall of the season.
The timing and symbolism did not go unnoticed. The fact that Jennie was placed directly ahead of EXO on the red carpet lineup, along with the nostalgic ballad, sparked intense speculation on social media. Netizens reacted with comments like: “I know MMA ships JenKai but I have no proof,” AND “Is this really just a coincidence?” Some even joked, “MMA is sneaky.”
The combination of visual, musical and relational cues led many to believe that the awards show organizers may have been subtly referencing the brief but memorable romance between Jennie and Kai.
However, not everyone is convinced. Industry experts have pointed out that the order of the red carpet at Korean awards shows typically reflects career seniority: Jennie and EXO are among the longest-running artists, which explains their prominent position. Furthermore, “First snow” is considered a winter anthem in South Korea, often played during December events regardless of personal context.
Jennie and Kai were discovered to be dating in January 2019 after Dispatch published photos of the couple. Both YG Entertainment and SM Entertainment confirmed the relationship, but the couple reportedly broke up just a month later due to their busy schedules. Despite its brevity, the pair remains a fan favorite, often cited as a sweet but fleeting romance in K-pop history.
G-Dragon is also present and a viral text adds fuel
Mixed Martial Arts 2025 he didn’t stop at just one ex. Jennie also shared the venue with another rumored ex-flame, G-Dragon, further amplifying the buzz. During his performance of “like JENNIE”, one specific line attracted great attention: “No, I’m not thinking about any ex, just know that they miss me.” Fans exploded online, wondering if this was a subtle message to the two men sitting in the audience.
Whether intentional or not, the presence of both exes, the sentimental soundtrack, and cryptic lyrics combine into a perfect storm of nostalgia and speculation, creating Mixed Martial Arts 2025 not only a celebration of music, but also a chapter in K-pop’s ongoing love drama.
