Four years ago South Korea fell under the spell The red sleevea drama that swept the nation with what fans affectionately called “red sleeve fever.” Now widely regarded as a modern classic of historical romance of the 2020s, this MBC hit has proven to be much more than a passing hit: it has become a story that has transcended generations.
Perhaps the most poignant evidence of its universal appeal came in the form of a handwritten letter, received in January 2022, from a 75-year-old woman named Song Young-shim.
Shortly after the drama’s finale, his letter was posted on viewers’ message boards and quickly spread online. In it, he wrote, “My heart was pounding with every scene – it had been so long since I felt something so beautiful,” AND “My friends make fun of me, saying I’m back in my twenties.”
His words perfectly captured the essence of The red sleeve phenomenon. The power of the drama is not in satisfying a single age group or fanbase: it has awakened emotions of love, desire and tenderness that exist in everyone from teenagers to the elderly.
The fact that it can make a young woman feel like a 75-year-old viewer again says a lot about its reach. This emotional boost helped the drama soar from an initial rating of 5.7% to a stunning 17.4%, cementing its place as one of MBC’s biggest recent hits.
This intergenerational resonance has translated into tangible recognition. The red sleeve dominated the 2021 MBC Drama Awards, taking eight trophies including Drama of the Year.
Then, in 2022, came a defining moment in the history of Korean television: Lee Junho, who played the lead role of King Yi San, won the Best Actor award in the TV category at the 58th Baeksang Arts Awards. It marked the first time in history that an idol-turned-actor won this prestigious honor, officially recognizing not only his popularity but also his artistry and skill.
Her co-star Lee Se-young, who played court lady Seong Deok-im, also cemented her reputation as one of Korea’s most trusted and beloved actresses. Even four years later, in 2025, both stars remain at the top of their fields, continuing to represent the golden standard of Korean acting.
In the end, the heartfelt emotions of a 75-year-old fan not only affirmed the emotional depth of the drama, but reflected precisely why it earned the title of masterpiece.
The red sleeve will forever remain in the hearts of viewers: a “red cuff” that symbolizes passion, sincerity and love that defies the passage of time.
Sources: daum
