According to a Women’s News report on October 17, Democratic Party lawmaker Lee Soo-jin obtained documents from the Ministry of Health and Welfare detailing W Koreaof cumulative donations to the Korean Breast Health Foundation.
The data shows that between 2007 and November 2025, W Korea donated a total of KRW 315.69 million, significantly lower than the KRW 1.1 billion previously reported by the magazine.
From 2017 to 2023, no donations were recorded, although last year saw a contribution of KRW 125.3 million. While the value of charitable donations cannot be measured solely by amount, the discrepancy has raised questions about transparency.
The Oct. 15 event, held at the Four Seasons Hotel in Jongno, Seoul, featured celebrity appearances and performances that critics say were unrelated to breast cancer awareness. Official social media posts highlighted champagne toasts and party scenes, rather than meaningful awareness campaigns.
A notable performance by Jay Park included the song “MOMMAE”, which features explicit lyrics referencing physical appearance – a selection widely criticized for being inappropriate given the focus of the breast cancer awareness campaign.
Online, netizens have expressed disappointment at the lack of transparency W Koreaof the donation structure, noting that recipients other than the Korea Breast Health Foundation were not disclosed. Inconsistencies between reported donation amounts and actual figures further eroded public trust.
Families and those affected by breast cancer reportedly felt alienated, as the celebratory nature of the event overshadowed the awareness message, leaving some spectators emotionally distressed.
Despite growing criticism, W Korea remained silent, leaving posts and videos of the event accessible to the public, fueling further reactions.
Sources: Daum
