On July 25, the astronomer officially introduced the actress Gwyneth Paltrow As a temporary voice, releasing a video through their social media channels in which she calmed calmly at the company’s mission.
“I was hired to temporarily talk on the name of the over 300 Astronomer employees”, Stage indicated in the video, before introducing the company core business: “Astronomer is a company that integrates large -scale data, automatic learning and experience of execution of the artificial intelligence pipeline.” This sudden PRO move arrives in the wake of a public scandal that involves the best brass of the astronomer.
The astronomer loads a new video with Gwyneth Paltrow, the ex -wife of Chris Martin of Coldplay, answering questions as a temporary spokesperson.
– Basic pop (@popbase) July 26, 2025
During a Coldplay Concert on July 16 in Boston, Massachusetts, CEO of the company Andy Byron and Chief People Officer Kristin Cabot They were shown on the stadium jumbotron in what seemed to be a romantic embrace. The two were visibly surprised, quickly separating the faces: they were not broadcast live on thousands.
The moment took an even more embarrassing turning point when the Coldplay frontman Chris Martin – which seems to be Gwyneth Paltrow’s Ex-husband-sorted from the stage: “either they are having a relationship or they are only very shy.”
The comment has quickly become viral, pushing speculation and control. As the media storm grew, both Byron AND Cabot He resigned from the astronomer, further fueling the titles and dragging the startup once unknown to the center of a global tabloid frenzy.
In an expert branding pivot, the astronomer seems to have leaned on the spotlight, appointing Stage—In the winning actress of Oscar and wellness entrepreneur-as their public face. The decision seems strategic as ironic, considering its high -profile history with Martin and the origins of the scandal. The accident, although scandalous, inadvertently gave a push to the astronomer in visibility. With Stage Now driving public narrative, the company could try to reformulate its image and take an unusual opportunity.
Daum
