Debut in difficulty
19 -year -old soloist Nina He made his long-awaited debut in the K-Pop industry this June under the new Foundation BNB musicBut his journey has proven to be anything but smooth.
Known to the Chinese public as Shen Jiarun, Nina Once upon a time it was the goal of an intense online bullying, cruelly nicknamed “The Uglest Celeb Kid”. A decade later, he blossomed in a confident and trilingual artist fluently Chinese, Korean and English. Yet, despite its bold transformation and entry into K-Pop, her debut has attracted more sympathy than success.
June 19, Nina He released his first album “Never Ahaurar” with the track of the title “Freeze!”. While his agency has advertised his distinctive voice and the theatrical presence of himself, the commercial result was disappointing. In fact, only an album was sold on the first day of exit. More a week later, his total sales have not yet exceeded 100 units. In the meantime, the “Freeze!” The music video has just broke 23,000 views, a surprisingly low figure for any k-pop debut, also for “nugu” (unknown) standards.
An important factor behind NinaDeludian start is in the structure of its launch. BNB musicAccording to reports, his label was created exclusively to facilitate his debut, without a traditional K-Pop formation or a pre-debut exposure. As a result, even irreducible fans of the genre were largely unaware of his existence. In fact, some observers have hypothesized that attention to his bad sales figures may have been ironically BNB musicThe most effective form of advertising.
From the victim of bullying to K-Pop Star
NinaShen Jiarun’s identity added emotional weight to his debut. She is the daughter of Chinese entertainers Xiao Shenyang and Shen Chunyang and her appearance in the 2014 reality show The first in life With his father he raised widespread derision for his appearance, even bringing to the nickname “Ugliest Festa Kid” among the Chinese netizen. The recourse was so intense that his father later expressed deep regret for allowing his first exposure to fame.
However, despite the cruelty he faced, the young Shen Jiarun was stopped, saying to the camera, “Everyone says that my father look like. I’m proud of it.” His father cried after listening to those words. Now, years later, its transformation – both physically and emotionally, has stunned the public. But the only beauty is not a ticket to success in the highly competitive K-Pop sector.
Starting now, NinaThe future remains uncertain. His debut was unable to have a commercial impact, but his perseverance and personal growth have already affected an agreement with many. It remains to be seen if it can convert it into long -term success, but for now it is a symbol of courage.
