K-pop fans are lifting their eyebrows because more and more groups of 4th generation girls adopt increasingly unconventional and chaotic concepts: a clear contrast from the lucid and captivating charm that once defined the genre.
In the forums and on social media, fans joked (and seriously) questioned, “Why do so many groups of girls have strange concepts these days?” From the sudden drops of rhythm and intense cores to music videos that seem chaotic or even disorienting, leave long -standing listeners perplexed. “They go ta-ta and suddenly it is as if Pikachu had been hit by one million volts”, He observed a fan, referring to the sudden changes in the recent structures and visions of the songs of some groups.
Recent returns of groups such as YOU AND (G) i-like They added fuel to the discussion. Fans mentioned So Soeon X zion.t’s Collaboration and styling as a scratch of the head, with texts that seemed “off” and images that seemed excessively experimental. His The direction of the music video also aroused conflicting reactions, with many by questioning its artistic intent.
Some fans hypothesize that the trend derives from the pressure to avoid the accusations of a copy.
- If a group opts for long straight hair and a minimum style, they are said to be copying Newjeans.
- Choose a metal or cyberpunk atmosphere? Is considered too close to Aespa.
- Platinum blonde at a group level? Evoc (G) i-like.
- Do you use deep red-red color palettes? That screams Red velvet.
In this hyper-saturated sector, these overlaps can be inevitable, but the result, the fans say, is a wave of concepts that seem more and more random or “tests”. Many listeners express nostalgia for a time when the music of the women’s group was more melodic and accessible. “I’m getting tired of easy songs, but this does not mean that I don’t even like these strange … I just want to listen to things like Lovelyz, Oh My Girl, Apink or even” Mr. Chu “.”
The comments under this post quickly rejected:
- First, people said everyone was copying the Newjeans, saying that everything is easy to listen to and similar, but now they are also criticizing when someone does something different and stands out. Industry grows only when there is diversity.
- Isn’t it nice to have various styles instead of everything that is the same? I honestly don’t understand, it doesn’t even seem so strange to me.
- Mev and the (g) i-like are beautiful, right? Even if Illit’s last is a little surprising, the members are beautiful and publish good songs, so I don’t think they are bad at all.
- People complain, no matter what.
- I like (g) i-atle, sopo illit. I have a good impression of all three groups.
While K-pop continues to evolve, fans hope for a middle ground, but not forced, unique but not alienating. While pushing creative boundaries is the key to remain pertinent, authenticity and consistency remain with what fans connect most.