He confessed his reluctance.
As K-Pop has risen to new heights in recent years with its global popularity, many new faces have replaced its older stars. However, UI not only has it managed to maintain its popularity for over a decade, but also has expanded his audience base, reaching new career highs every year. As a musical artist, IU’s global success is impressive and one can’t help but notice that she has done it all without ever jumping on a track with an international artist.
In his recent interview with Advertising billboardthe singer was asked about her willingness to work with international artists, and she responded that she opened up to this possibility much more recently.
The singer, however, admitted that in the past she was reluctant to collaborate with foreign artists and had rejected numerous offers. His reason was the language barrier.
I’ve received many great offers in the past, but I felt a little vague about collaborating with artists who spoke different languages. So I turned down opportunities.
— UI
Thankfully, his position has now changed. “But now I don’t think so. I’m much more open to working with global artists,” he said, adding: “Please feel free to contact me.”
Meanwhile, IU was named the representative Korean artist in Billboard’s “Global No. 1 Artist” series on December 17 for her unparalleled success in both music and acting. He also spoke to Billboard about his upcoming projects, which you can read about here.