Lately, JYP entertainment label mates Stray children AND TWICE announced new albums.
Stray Kids is releasing a new album titled JUMP—available in a SKZHOP VER—December 13th. The album includes a CD, an outbox, a photo book, a book on CD, a photo card (random 1 of 8), a unit photo card (random 1 of 4), a sticker, a mini poster, a folded poster and a graphic sticker. US/EU Exclusive: Postcard. Target exclusive versions contain additional photo paper (random 1 in 8).
Meanwhile, TWICE is releasing their fourteenth mini album, Strategyon December 6th. There appear to be three versions of the album. His included albums are CD, photo book (88 pages), photo postcard (random 5 of 45), folded poster (random 1 of 9), ornament (random 1 of 9), lyric letter and photo postcard set. US/EU Exclusive: Poster. Additionally, Target-exclusive versions contain additional photo paper (random 1 in 9).
Netizens couldn’t help but notice the discrepancies between the two albums. Although the groups belonged to the same company and were respectively popular, TWICE had many more inclusions, and some were more creative than simple photo cards.
this is either a big div1 problem or jype really really hates skz that well wbk pic.twitter.com/FRL1wf601r
— cb97 (@theeseungmin) November 20, 2024
at some point it’s not even funny anymore pic.twitter.com/6hrUOmJiXs
— 2minbinsunger (@user9221025) November 20, 2024
skz: A normal PC. One unit pcs. a simple sticker. mini-poster. a slap in the face and 4 insults to your family tree.
twice: FIVE INDIVIDUAL PHOTO POSTCARDS. members’ manifesto. a cute ornament since the holidays are near, very thoughtful. a pack of TEN EXTRA PHOTO POSTCARDS. cute theme. box. pic.twitter.com/is9qGnFeNf— 2minbinsunger (@user9221025) November 20, 2024
they had a good album design (not easy and weird) and then decided to stop doing what consumers want
— 2minbinsunger (@user9221025) November 20, 2024
STAYs also noted that this wasn’t always the case. Stray Kids’ inclusions were better, but at one point it felt like the company had given up trying. They believe it’s because JYP Entertainment thinks fans are gullible and eager to buy anything Stray Kids-related, no matter the effort.
my theory too ☹️
— 2minbinsunger (@user9221025) November 20, 2024
However, many STAY are frustrated with the lack of creativity towards Stray Kids albums. Division 1 (now known as ONE Label) oversees Stray Kids and they have consistently failed to impress fans.
On the other hand, some think that JYP Entertainment is playing favoritism, as there has been discussion about which groups JYP favors the most. Read more below.
TWICE “louder” than Stray Kids? JY Park names the best groups of JYP Entertainment
